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share save 120 16 Earth to Karl Rove and Sheldon Adelson: Do This

The Frisky Earth to Karl Rove and Sheldon Adelson: Do This

 

The Frisky

Why not?

Mitt Romney and the GOP lost, but it wasn’t for lack of money. They spent a lot; they just didn’t get enough bang for the buck.

Billionaire Sheldon Adelson alone donated $150 million. But Romney lost anyway, especially among unmarried women.

Which is why I think that rich people wanting to support the Republican Party might want to direct their money somewhere besides TV ads that copy, poorly, what Lee Atwater did decades ago.

My suggestion: Buy some women’s magazines. No, really. Or at least some women’s Web sites.

One of the groups with whom Romney did worst was female “low-information voters.” Those are women who don’t really follow politics, and vote based on a vague sense of who’s mean and who’s nice, who’s cool and who’s uncool.

Since, by definition, they don’t pay much attention to political news, they get this sense from what they do read. And for many, that’s traditional women’s magazines — Redbook, Cosmopolitan, Glamour, the Ladies Home Journal, etc. — and the newer women’s sites like YourTango, The Frisky, Yahoo! Shine, and the like.

Then, how about buying a spot on Comedy Central to combat Jon Stewart and Stephen Colbert?

Buy a spot on Showtime to ridicule Bill Maher. There is plenty of material and talent.

Winning the culture/political war, one television show, one website at a time…..

share save 120 16 Earth to Karl Rove and Sheldon Adelson: Do This

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share save 120 16 President 2012 GOP Poll Watch: Santorum 34% Vs. Romney 30% Vs. Gingrich 14% Vs. Paul 11%
Gallup GOP Presidential tracking President 2012 GOP Poll Watch: Santorum 34% Vs. Romney 30% Vs. Gingrich 14% Vs. Paul 11%

Rick Santorum is maintaining his surge in the Gallup Daily tracking poll.

But, is his surge more about Romney?

And, then there is Newt who will do well in the South and apparently has the campaign cash flowing in again.

Former House Speaker Newt Gingrich’s faltering campaign is about to get another shot in the arm, CBS News has learned.

Billionaire casino magnate Sheldon Adelson plans to give another $10 million to the outside group backing the former Georgia lawmaker who is running behind former Massachusetts Gov. Mitt Romney and former Pennsylvania Sen. Rick Santorum in the race for the Republican presidential nomination, a source close to Adelson told CBS News.

Adleson and his family have already given $11 million to “Winning our Future,” the super PAC backing Gingrich. The group, which bombarded the airwaves in South Carolina last month ahead of the primary there, is largely credited with helping Gingrich win in the Palmetto state.

The latest $10 million cash injection would raise the Adelson family’s contribution to $21 million, and a different source close to Adelson said he is prepared to drop another $4 million for a total of $25 million. The Huffington Post calculated that the billionaire casino owner earns about $3.3 million an hour.


share save 120 16 President 2012 GOP Poll Watch: Santorum 34% Vs. Romney 30% Vs. Gingrich 14% Vs. Paul 11%

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