From the press release:
The No on 37 campaign today launched its first statewide radio ad which highlights the many flaws and costs of Prop 37. In particular, the radio spot points out that Prop 37 was written by trial lawyers for the benefit of trial lawyers, and that it would add more government bureaucracy and red tape that will increase costs to taxpayers and consumers.
“Proposition 37 is not a simple measure, despite what proponents claim,” said Jamie Johansson, an Oroville farmer who grows olives to make olive oil. Mr. Johansson also is second vice president of the California Farm Bureau Federation.. “It’s a deceptive, special-interest measure that will have far-reaching negative consequences on consumers, taxpayers, farmers, grocers, small businesses and every Californian.”
The Sacramento Bee identified similar problems when it urged a NO vote on Prop. 37 on Sunday, saying, Prop. 37 is “… an overreach, is ambiguous, and would open the way for countless lawsuits against retailers who sell food that might lack the proper labeling.”
“Prop. 37 is about the right to sue,” said Ronald K. Fong, president, California Grocers Association. “And when it is time to sue, grocery retailers will be at the head of the line to get hit with a lawsuit. Lawyers need no proof, no damages prior to filing the lawsuit. H ow is that good policy? Consumers don’t benefit from shakedown lawsuits, the only group Prop. 37 benefits is trial lawyers.”
The radio ad, beginning Monday, will air statewide.
Here is the ad:
The latest polls I saw had Proposition 37 passing by a wide margin, but are California voters apt to vote yes when these ads run?
I am positive in the next few weeks, as early and absentee voting starts in California, the No on Proposition 37 folks will also go on television.