California U.S Senate candidate Carly Fiorina is “on air” with a new Fred Davis television ad.

From the press release:

As part of a continuing effort to highlight the stark contrast between incumbent senator Barbara Boxer’s failed tenure in Washington and Carly Fiorina’s commitment to common-sense problem solving, the Fiorina campaign today launched the fifth 30-second ad of its general election statewide television advertisement campaign, titled “Crushed.”

“Barbara Boxer’s legacy after 28 years of failed leadership in Washington is bleak, as Californians across the state have watched their livelihoods be crushed, with more than 2.25 million people out of work, losing income and facing the very real possibility of losing their homes. Yet Barbara Boxer is so out of touch that she continues to try to fool voters into believing her economic policies, including the stimulus, have worked,” said Carly for California Campaign Manager Marty Wilson. “The people of this state deserve a leader in Washington who will fight to get our economy moving forward again. Californians have the opportunity to make a change for California’s future by voting for new leadership in the U.S. Senate on Election Day – and that begins by retiring Barbara Boxer and electing Carly Fiorina on November 2.”

California U.S. Senator Barbara Boxer

As I said last night, there will be a plethora of polls in the next 12 days prior to the November 2nd election and the results may well be all over the place. Look at this piece from Washington Post’s Chris Cillizza.

For months, Senate Republicans have insisted that Sen. Barbara Boxer (D) can be beaten. Now, they have a poll that shows the race as a dead heat.

Boxer and former Hewlett Packard executive Carly Fiorina (R) are knotted at 44 percent in a Tarrance Group poll conducted for the National Republican Senatorial Committee by Dave Sackett between Oct. 17 and 19.

Among independents and those voters who decline to state a party preference — a major target for both candidates — Fiorina leads 47 percent to 34 percent. “[Fiorina] needs to improve upon this and get her ballot strength among ticket-splitters up into the mid 50’s,” writes Sackett in the polling memo, a copy of which was obtained by the Fix.

The NRSC poll is slightly more optimistic for Fiorina than a Public Policy Institute of California survey released Wednesday that shows Boxer leading 43 percent to 38 percent. The PPIC survey also shows the race for independents tighter; Fiorina takes 37 percent, Boxer takes 36 percent and 18 percent are undecided.

The latest NRSC/Tarrance poll is here and I will embed it below.

CA Polling Memo

View more documents from nrsc.

In the various polling models, the pollsters are trying to predict likely voters in a very large state as California. This is not an easy task, especially since there is liable to be a disproportionate turnout from various areas of the state where there is high unemployment. Boxer will need to turnout traditional Democrat communities in Southern California in order to offset other areas of the state, like the Cental Valley which will vote overwhelmingly GOP.

How this turnout plays out and how well Carly Fiorna’s campaign turns out her base will determine the race – ON ELECTION DAY.

For your viewing pleasure are the latest Real Clear Politics Poll Averages.

A television ad that will appeal to the middle, independent voters, Carly paints Far Left Democrat Senator Barbara Boxer as a hyper-patisan POL – which she is.

With Boxer running vicious personal attack ads against Fiorina and with President Obama rushing out to camapign for her on Friday, painting Boxer as an agenda driven POL works.

From the press release:

In an ongoing effort to highlight Barbara Boxer’s utter failure to deliver results for the people of California, who are today facing a 12.4 percent unemployment rate with more than a half million jobs lost since the passage of the economic stimulus plan, U.S. Senate candidate Carly Fiorina launched a new 30-second television ad titled “Bickering” highlighting Boxer’s 28-year record of bitter partisanship and ineffective leadership in Washington. This is the fourth ad in Fiorina’s statewide television advertising campaign.

“While Californians face 12.4 percent unemployment, falling incomes and devastating job losses, it’s clear Barbara Boxer is far more concerned with saving her own job and ‘delivering partisan shots’ than she is with reaching across the aisle to get something done for the people she was elected to serve,” said Carly for California Campaign Manager Marty Wilson. “The people of California deserve a representative in the U.S. Senate who will set aside partisan bickering and political games, but it’s clear Barbara Boxer is not that representative. Carly Fiorina, on the other hand, is not afraid to make the tough decisions necessary to address our state’s most pressing challenges. Changing Washington starts with changing the people we send there, and we believe the people of California will do that on November 2 when they vote to retire Barbara Boxer after her nearly three decades of failure to fight for their interests.”

Well, everyone knew this was going to come – Boxer going extremely negative in her political ads. And, using Sarah Palin – yeah, she is a nefarious character, isn’t she?

Why?

Desperation.

Figures released this afternoon show Boxer blowing $11 Million last quarter in campaign cash and then being in a dead heat with Carly Fiorina in the polls.

Also, look at some of the sources of the ad: The Sierra Club and Planned Parenthood – please.

Most of the claims from Boxer are so preposterous that California voters will say – huh? and/or what?

One, in the heat of a reelection campaign, Boxer will say just about anything so long as she can get away with it. And she usually can. Two, she is under extraordinary pressure from Fiorina, by far the strongest Republican candidate she’s ever faced. Three, Boxer is a tough, resourceful, and shrewd campaigner and not too haughty to correct a false statement when necessary to avert trouble.

Often that’s not necessary. Boxer, 69, makes so many dubious, untrue, hypocritical, or outlandish remarks in a single debate that most of them fly by without registering.

Carly Fiorina is NO extremist and Californians know it.

Anyway, here is the statement from the Carly Fiorina Campaign:

Barbara Boxer is clearly getting desperate as she continues to gain no traction in the polls after spending millions on special interest backed, misleading advertising. Not only is this newest ad based on patently false claims that bear little, if any connection to actual facts, but it completely ignores Barbara Boxers 28 years in Washington where she has established herself as one of the most extreme, partisan and ineffective members of the U.S. Senate, while at the same time becoming a multimillionaire, funneling hundred of thousands of dollars to members of her family and taking special stock deals the average Californian would never have access to. Her record is so dismal that even her own hometown newspaper refused to endorse her for a fourth term saying that shes known for little other than delivering partisan shots. Barbara Boxer can try to run from the facts which are that under her watch taxes have gone up, our national debt is at record levels and more than 2.2 million Californians are unemployed, but she cannot hide behind false advertising. We demand that she immediately remove this ad from the airwaves and apologize to Carly, and California voters, for not only this deliberate and blatant distortion of reality, but also for her refusal to have an honest and serious debate about the issues during this crucial time for our nation.

– Marty Wilson, Campaign Manager