Most bloggers are not very good at marketing, not very good at monetizing, there are no sugar daddies giving us cash, and this isn’t the biggest market in the world to begin with. In other words, this is a time-consuming enterprise, but few people are going to make enough money to go full time. How many people can put in 20-30-40-50 hours a week on something that’s not going to ever be their full time job? Can they do it for 5 years? 10 years? 15? 20? This is the plight that 99.9% of serious, independent conservative bloggers face. This has already created a lot of attrition and over the next few years, as people realize that their traffic is more likely to slowly, but surely significantly deteriorate rather than explode, you’re going to see a lot more people give up.
Bloggers have asked me: So what’s the strategy to deal with this?
Really, it’s simple: Get big or go home.
Find a way to dramatically increase the size of your blog, expand into multiple websites that together are big, hook up with someone who’s already big, or accept that there isn’t much of a future in a small, niche market for you. Maybe that sounds a little grim, but unless something changes, independent conservative bloggers who haven’t already made it big don’t have a bright future.
No, I cannot agree. There is more to life than traffic to blogs for the conservative world. There is Twitter which has jump-started the Tea Party and to a lesser extent there is Facebook where conservatives can more socially interact. Google Plus has just started and there will be a place for conservative bloggers there as well.
The blogosphere and social media are interconnected and it is far better for the smaller, independent blogger.
When I first started this enterprise over five years ago, nobody knew who the hell I was or cared. The large blogs (the ones with the most traffic) linked within themselves. Nobody gave a rat’s ass about the upstarts in the sphere. But, with Twitter and Facebook, content and opinion hit the internet without the filter of Instapundit or Powerline. Traffic to the independents grew and so did modest ad revenue.
Power in the blogosphere shifted to the small, independent blogger who might cover more, especially in their own locale. Commentary was not limited to large blogs comments sections but to Twitter and Facebook.
So, with these changes, why would anyone quit?
In the era of the grass-roots Tea Party, it is time to get started.
Day by Day by Chris Muir
The Huffington Post, which began in 2005 with a meager $1 million investment and has grown into one of the most heavily visited news Web sites in the country, is being acquired by AOL in a deal that creates an unlikely pairing of two online media giants.
The two companies completed the sale Sunday evening and announced the deal just after midnight on Monday. AOL will pay $315 million, $300 million of it in cash and the rest in stock. It will be the company’s largest acquisition since it was separated from Time Warner in 2009.
The deal will allow AOL to greatly expand its news gathering and original content creation, areas that its chief executive, Tim Armstrong, views as vital to reversing a decade-long decline.
Arianna Huffington, the cable talk show pundit, author and doyenne of the political left, will take control of all of AOL’s editorial content as president and editor in chief of a newly created Huffington Post Media Group. The arrangement will give her oversight not only of AOL’s national, local and financial news operations, but also of the company’s other media enterprises like MapQuest and Moviefone.
By handing so much control over to Ms. Huffington and making her a public face of the company, AOL, which has been seen as apolitical, risks losing its nonpartisan image. Ms. Huffington said her politics would have no bearing on how she ran the new business.
The deal has the potential to create an enterprise that could reach more than 100 million visitors in the United States each month. For The Huffington Post, which began as a liberal blog with a small staff but now draws some 25 million visitors every month, the sale represents an opportunity to reach new audiences. For AOL, which has been looking for ways to bring in new revenue as its dial-up Internet access business declines, the millions of Huffington Post readers represent millions in potential advertising dollars.
I think another disastrous purchase for AOL. But, I for one, could care less about the LEFT and its journalistic spin off operations.
If I had all of that divorce oil money from Michael, I would park it on a beach some place.
The Day By Day Archive
Guess the LEFT is NOT the only ones who do not like the Bush Era Tax Cut Deal between President Obama and the GOP Senate leadership. I don’t know of any other GOP Senator who will not vote for cloture tomorrow but there will be others from the Democrat side for sure.
Senator JimDeMint just announced on my program that he will oppose the deal as well as a vote for cloture on the deal. He is reluctant to criticize GOP Senate leadership, but believes the deal at a minimum has to be paid for, and that we need “a permanent economy” not a temporary one as well as permanent tax cuts, not temporary tax cuts.
Senator DeMint also expressed disappointment with the House GOP’s elevation of Hal Rodgers and Spencer Bachus to key committee chairmanships, noting that the revolution of 1994 failed in part when the old guard took control of committees despite the huge freshman class.
The machinations of this deal continue, including Harry Reid appending an online poker bill to it.
But, remember either it passes or taxes will increase for everyone on January 1.
Via Allah Pundit but the whole video is too good to not reproduce here.
Rudy really makes Huffington look like an idiot and he didn’t even have to mention her former and gay husband’s disastrous race for California U.S. Senate or her inherited wealth from the divorce.
Geeez and this moron is throwing stones in whose glass house?
Also, there is the issue of trackbacks.
For now, Flap is NOT going down this road. For my readers, you can comment here, on Twitter or Facebook.
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